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Marketing research at Marriott is done at the corporate level through the Corporate Marketing Services (CMS). CMS’s goals include providing the management of the different areas of Marriott with the information they need to better understand the market and the customer. CMS conducts many different types of research Marketing Strategy of Marriott International - A Case Study | IIDE · Marriott is headquartered in Bethesda, Maryland, the US. The company reported revenues of (US Dollars) US$10, million for the fiscal year ended December (FY), a decrease of % over FY In FY, the company’s operating margin was %, compared to an operating margin of % in FYLength: Pages
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· Marriott is headquartered in Bethesda, Maryland, the US. The company reported revenues of (US Dollars) US$10, million for the fiscal year ended December (FY), a decrease of % over FY In FY, the company’s operating margin was %, compared to an operating margin of % in FYLength: Pages Marketing research at Marriott is done at the corporate level through the Corporate Marketing Services (CMS). CMS’s goals include providing the management of the different areas of Marriott with the information they need to better understand the market and the customer. CMS conducts many different types of research Marketing Strategy of Marriott International - A Case Study | IIDE
Marketing research at Marriott is done at the corporate level through the Corporate Marketing Services (CMS). CMS’s goals include providing the management of the different areas of Marriott with the information they need to better understand the market and the customer. CMS conducts many different types of research Marketing Strategy of Marriott International - A Case Study | IIDE · Marriott is headquartered in Bethesda, Maryland, the US. The company reported revenues of (US Dollars) US$10, million for the fiscal year ended December (FY), a decrease of % over FY In FY, the company’s operating margin was %, compared to an operating margin of % in FYLength: Pages
Marketing research at Marriott is done at the corporate level through the Corporate Marketing Services (CMS). CMS’s goals include providing the management of the different areas of Marriott with the information they need to better understand the market and the customer. CMS conducts many different types of research Marketing Strategy of Marriott International - A Case Study | IIDE · Marriott is headquartered in Bethesda, Maryland, the US. The company reported revenues of (US Dollars) US$10, million for the fiscal year ended December (FY), a decrease of % over FY In FY, the company’s operating margin was %, compared to an operating margin of % in FYLength: Pages
· Marriott is headquartered in Bethesda, Maryland, the US. The company reported revenues of (US Dollars) US$10, million for the fiscal year ended December (FY), a decrease of % over FY In FY, the company’s operating margin was %, compared to an operating margin of % in FYLength: Pages Marketing research at Marriott is done at the corporate level through the Corporate Marketing Services (CMS). CMS’s goals include providing the management of the different areas of Marriott with the information they need to better understand the market and the customer. CMS conducts many different types of research Marketing Strategy of Marriott International - A Case Study | IIDE
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